A clever color combination for fashion by giving the space beautifully, letting the white upper level max out on light.
The conceptual development by Ro And Co Studio, inspired by founder Jessie Randall's refreshing palette and fresh Resort 2016 collection, they created a visual narrative that brings the product's sculptural motifs to life through art direction and set design. Sun-drenched stucco structures are complemented by laid back poses to convey a message that is both casual and impact – similar the brand itself. In collaboration with photographer Alex John Beck and set designer Eli Metcalf, the multi-channel campaign was applied across a variety of print and digital outlets, including lookbooks, website, banner ads and social media.
For more : www.roandcostudio.com
Post By : Andrea Williams on 28 December, 2015
